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How we score AI avatar video

Rubric v1, published Sep 26, 2026 · See the ranking

We score each AI avatar video tool on its entry plan - the cheapest paid plan whose licence allows commercial use - using only what the company publishes on its own website: price, video minutes, stock avatars, languages, watermarks and licence, and whether there is a free plan. Every score is worked out by the formula shown for its criterion, and every fact behind it links to the page it came from, with the date we read it.

A fact the company does not publish counts as absent. We have not tested output quality; when we do, the method will say so and the rubric version will change.

The criteria

CriterionWeightWhat a 10 and a 0 look like
Entry plan price30%Monthly price of the cheapest paid plan that allows commercial use, annual prepay included, before promotions. 10 at $15 or less, 0 at $100 or more, straight line between.
Minutes per dollar25%Video minutes per month on the entry plan divided by its monthly price. 10 at 1 minute per dollar or more, 0 at 0.05 or less, straight line between. Unlimited counts as 10; not published 0.
Stock avatars15%Stock avatars on the entry plan: 200 or more 10; 100 or more 7; 50 or more 4; fewer or not published 0.
Free plan or trial10%10 if there is a free plan or a free trial, else 0.
Languages10%Languages for voice or dubbing on the entry plan: 100 or more 10; 50 or more 7; 20 or more 4; fewer or not published 0.
Watermark and licence10%5 if the entry plan exports without a watermark, plus 5 if it allows commercial use.

The overall score is 10 × the sum of weight × criterion score, from 0 to 100, shown as 0-10 with one decimal.

Version history

  1. v1, published Sep 26, 2026: Entry plan price 30%, Minutes per dollar 25%, Stock avatars 15%, Free plan or trial 10%, Languages 10%, Watermark and licence 10%